How well do you actually know your customers and clients? Whether you run a business or non-profit, understanding your clients and customers—knowing what services and products they want and the best ways to reach them—is integral to success. You know how important it is, but you aren’t sure how to become more customer-centric. This beginner-level workshop for both businesses and nonprofits will cover the basics of getting to know your customers and clients, including determining what you really need to know, what questions to ask and data to gather, tools and methods for gathering the data, and how to use that data to make decisions.
Cost: $10. Free for members (use member wifi password as promo code.)
Presenter: Elena Chopyak