Learn how to get the most bang for your buck with your Facebook and Instagram ads. In this deep-dive workshop for startup founders, small business owners and marketing professionals, we’ll start by covering campaign objectives, detailed targeting, ad design and budgets. Then we’ll spend a majority of our time walking through specific audience questions and examples- building out campaigns from start to finish and answering any and all questions you may have along the way.
IMPORTANT! Before you arrive, please make sure you:
-Create a Facebook Business Page
-Set up an account on Facebook Business Manager
-Set up a Facebook Advertising Account
-Think through the current problems your business is facing that could be solved with social media advertising
-Install the Facebook Pixel on your website
Need help with any of the above steps? Click here.
Jon Schroeder, Ribbow Media Group
Lauren King, 36 Degrees North
Cost: $25 (includes admission and a light breakfast)
Free for 36°N members. (Use member wifi password as promo code.)
This workshop is a follow-up to the Social Media Advertising 101 workshop.