Amy Buchan Siegfried is the co-founder of Last Night’s Game, a triweekly publication that makes sports news easy to understand. The company aims to help the "sports curious" learn all about the latest sports buzz... without all the extra jargon and statistics.
Where and when do you get your best ideas? When everything is disconnected- in an airplane, long drives, lying in bed in the middle of the night (that last one is a blessing and a curse).
What’s a work tool or ritual that you couldn’t live without? Working early in the morning. I write early, and it's just me and my cup of coffee with no distractions. No email traffic. The house is quiet. Heck, there isn't even any daylight sometimes!
What skill would you like to master? Placing the perfect Facebook/Instagram ad.
What advice would you give to someone seeking to launch or grow a business? Work hard. Do what you say you're going to do. And you are your own worst enemy. You're going to get rejected, and some days you feel like you're going nowhere. You're not alone- we're all here with you. Anyone in business who tells you they're making enough money, have enough customers and have "made it" is full of crap. Even the companies that we might consider the most successful are still fighting for their place at the top. You may read that this company made it in a year, this one in two years.... everyone's timeline is different. Let those stories inspire you but not deter you.
What’s a big “win” you experienced in the past year? Anytime I can get in front of people is a win. Whether that's a TV interview, Ted Talk or a speaking engagement, I love connecting with people to share our message and how Last Night's Game can really help you, not only in business conversations, but also while talking to your friends and family at home. I love helping people make those connections.
What are you most looking forward to in the year to come? Growing! The year started off with a bang for us with a lot of great opportunities and PR, and we look forward to continuing that momentum. We also just launched a new podcast, so I'm looking forward to building that over time.
Why 36 Degrees North? When we moved to Tulsa 2.5 years ago, I worked from home, didn't know anyone and really struggled to connect with people. I finally felt like I had found my place when I started working out of 36°N. I was able to connect with a stellar community of likeminded people who never ceased to amaze me with their talents, determination and accomplishments. It's more than a place to work; it's a community of people who will drive you to be better and help you along the way.
Do you want to give any shout-outs? Where do I begin? Whether it's chats in the lunchroom or working together on projects, everyone at 36 has been an integral part of our success. Lauren, Dustin, Sarah and the 36°N team, you have been the backbone of the success of so many businesses that operate under your roof. To the funders of 36°N, thank you for your vision to put this economic driver in place. There's nothing like it in the state, and we can't thank you enough for the work and resources you put together to make this place a reality. Our success would obviously not be possible without our readers across the globe who drive us, my hilarious co-founder and favorite sports fanatic brother, Scott, my early morning editor and rockstar husband, Raegen, and our fantastic support system (if I listed them all they'd play me off like an Oscars speech).